Our Story

Welcome, this is Casa Boa. A Home Essential brand with an important message. To stay kind to your mind, and stay connected with the people that make you smile. Let’s dive into our story behind.

At our Bali-based brand, we believe that the space you live in should nourish your soul, create peace, and inspire connection. That’s why we pour love, craftsmanship, and intention into every piece we create—from our hand-thrown ceramics to our hand-rolled incense. Each item is made with the purpose of elevating the everyday moments at home, bringing you closer to the warmth, serenity, and balance that we all deserve.

“That's the thing with handmade items. They still have the person's mark on them, and when you hold them, you feel less alone.” - Aimee Bender

The Face Behind

How it all started

Owner and founder of Casa boa, Amber Pieroelie, moved to Bali in 2018 to follow her dream of starting a café abroad. She succeeded and opened Barboa, a tropical brunch spot in the center of Canggu. While it was a dream come true, the feeling of missing home was sometimes very overwhelming. Together with the impact of the COVID pandemic, it made her realize how serious loneliness can impact your well-being. A mental health issue that was suddenly very common among all ages for a wide variety of people around the globe.

She decided to create a product that would bring the cozy comfort of home to others—a product to offer a "warm hug" and foster meaningful connections. This vision led to the creation of the "Cozy Bubble Cup," the foundation for Casa Boa’s mission to spread warmth, love and happiness.

The First Cup

Our Mission

We are committed to creating sustainable, ethically made products that not only support your wellbeing but also honor the traditional artisanship of Bali. Our creations are designed to make your home a sanctuary, where every object and fragrance contributes to a more mindful, peaceful way of living.

Our Vision

This ambitieus aim; ‘building a brand to improve global mental health’, is supported by developing handmade products that bring warmth, and positive energy into customers lives. Products that support sharing cozy moments with others by reconnecting over a cup of tea in a safe and sacred place called home.

We develop handmade unique items, crafted by local artisans in Indonesia. Our team consist of one of the best artisans around the globe. The materials used are coming straight from the mountains in Java. Turned into clay and transformed into unique, durable items. Not only tend natural items to boost positive energy at home. Smaller scaled products are produced sustainably and leave a smaller footprint.

Our ceramics are more than just functional objects; they are tools for mindfulness. Every mug is lovingly crafted to enhance your daily rituals, whether it’s sipping your morning coffee, enjoying a meal, or simply taking a quiet moment for yourself. By combining the natural beauty of clay with age-old techniques, we create pieces that invite calm, warmth, and a sense of grounding into your home.

The Production